Case studies

[ Smart Startup Solutions ] [ Globaltech Comm ] [Cybermash Systems ] [ Call2Easy, Inc. ]

Smart Startup Solutions
http://voip.smartstartupsolutions.com
New York, NY

Smart Startup Solutions is one of the fastest growing payment providers of credit and debit card based transactions in the United States, serving thousands of merchants in all fifty states.

The company was looking for value-added telecom services to cross-sell to its existing client base, while attracting new customers. Their requirements included a private label solution, client base ownership, automated signup and billing, and have full control over the entire operation without investing in infrastructure.

Smart Startup Solutions chose Callture as the outsourcing partner to fulfill the above requirements. Callture offered a platform that is easy to manage and does not require technical expertise. Callture also developed a retail portal (voip.smartstartupsolutions.com) offering voip service, toll free service and the universal PIN. The portal offered instant account creation, client login, rate calculator and products description.

Globaltech Comm
http://www.myglobaltech.com
Miami, FL, USA

Globaltech is a leading provider of prepaid long distance services in Florida and New York states. Globaltech operates with over 1,200 retailers offering quality international long distance services.

The company was looking for an efficient and cost effective solution to manage their products and easily launch new products. Since Globaltech was targeting loyal, repeat customers, they needed the highest voice quality to Latin America for the most competitive prices. At the same time, they were looking for value added solutions with their prepaid long distance operation.

Callture developed a complete business portal (http://www.myglobaltech.com), including logo and content, where master agents, retailers and end users could purchase services and manage their accounts online.

Callture also setup a merchant processor API and developed a complete IVR system for credit card recharges in real time. Callture setup a Free Trial application where uses register their phone number with a small free credit. Once the free credit is close to expire, the IVR gets enabled and allows users to top up their accounts instantly before the next call.

Cybermesh Systems, based in Burnaby, British Columbia, Canada, is an internet-based research and development technology company specialized in the development and promotion of advanced Internet Television (IPTV), Digital Phone (VOIP) and wireless network solutions.

Cybermesh was looking to launch a multi-service online portal offering digital phone services, virtual PBX, prepaid long distance and mobile callback services. They needed a web-based turnkey platform that allowed them to manage all products, prices and rate tables, and have them directly linked to their online ecommerce site.

Cybermesh outsourced the complete telephony solution to Callture, from operation support system, call processing, end user billing and ecommerce. Callture delivered a retail site with shopping cart, where users could purchase an array of telephony services and get provisioned almost instantly with secure credit card transactions. The back end OSS allowed Cybermesh to design their own service plans according to their own needs and get any updates instantly reflected in their online store front using APIs. The ecommerce solution can be view at http://www.mobile2global.biz/plans.asp.

Call2Easy, Inc.
http://www.call2easy.com
New York, NY, USA

Call2Easy is a long distance provider in the New York area catering to the South Asian community. The company needed to develop a complete e-commerce site with instant sign up and auto-recharge features for clients. They were also looking for a service that could be used from North America and Europe.

Call2Easy was preparing to launch an aggressive TV campaign and were looking to outsource the solution as cost and time to market were the primary concerns.

Callture provided a product with toll free access from over 62 countries and local access from the main metropolitan areas where the TV commercial would be broadcasted. Callture also delivered thee http://www.call2easy.com ecommerce site, including logo and content, with secure sign up and online management. Callture also created a customer service portal where Call2Easy employees could manage customers, perform activations and easily send email notifications.