PRESS RELEASE
FOR IMMEDIATE RELEASE
Direct Call application increases convenience and customer loyalty
Contact: Sales Team
Phone: 1 647 258
7890
Email: wholesale@callture.com
August 5, 2008. Callture Inc. announced today a new module as part of its prepaid turn-key platform. The Direct Call application allows users to place direct calls from their mobile phone. The user would find their contact in their mobile device Contact List, and then simply make a direct call by pressing the Call or Send button.
Each contact in the user’s phone book will have a unique local number saved with the name. Users simply call the local number and the call gets instantly forwarded to their international destination number.
This application dramatically increases the spending per user by grabbing the impulse calling from their mobile contact list. The service is also proving to increase the loyalty of customers to one product.
How it works for end users:
1. The user calls the regular access number associated with a prepaid calling application and is asked to dial the international destination number.
2. After the call is complete, the user receives a text message informing of the new local number associated with the international number he just called.
3. The user will save the local number with the name of his contact in his mobile phone. Every time he needs to call this number he will simply find the contact in his device and press Call.
4. The actual international destination numbers are saved in the platform and users can find them thru the online portal.
About Callture.
Callture is a Canadian technology company based in Mississauga, Ontario. The company is a subsidiary of Telcan Inc., founded in 1997. The organization has developed a proprietary platform that enables market ready telephony applications such as business class phone services, prepaid long distance, hosted PBX and callshop systems. The platform offers a complete outsourcing solution that includes ecommerce, user portals, service creation, operation support system and customer service.
The company's in-house engineering team is constantly immersed in research and innovation, providing new technology to its clients without extra cost. As a result, clients can stay on top of latest applications, while finding new revenue streams.
Callture runs over 85 million international minutes per month through its network and operates facilities in Toronto and New York. Backed by 24/7 live contact, the support team delivers highest the Service Level Agreement standards in the industry.