PRESS RELEASE

Contact: Ranjiv Dhuga
Director of Communications
E-mail: ranjiv@callture.com
Callture Inc.

FOR IMMEDIATE RELEASE

Travellers can now call home unlimited from over 30 countries for as low as $20/month

Callture Introduces a new service to call from any regular phone to any other phone worldwide without any software or hardware and avoid paying hotels up to $4/minute

Toronto, Ontario - June 18, 2007 - Callture Inc. has announced a new telecom service that is sure to shake up the international long distance market and allow travelers to breathe a sigh of relief. Now business travelers and international vacationers have the choice to talk unlimited instead of paying excessive per minute rates.The company has introduced unlimited long distance calling for travelers to over thirty countries of choice world wide for a flat monthly rate.Through this service Callture provides a local phone number from the country to which you are travelling. This phone number is then connected by Callture to a phone number of your choice in North America, allowing you to dial locally and be connected to anywhere in Canada or the U.S.

"Callture is providing a new avenue for business and international travelers to talk unlimited with the people they need to communicate with in Canada or the United States" said Siva Sanmuga, Vice President at Callture. "The differentiating aspects are that there are no per minute charges, no installation, no equipment required, and no contractual obligations. You simply pick up a phone and dial the local assigned number that we provide and that in turn connects you to the person you want to talk to." It is interesting to note that a moral victory of sorts is also accomplished by the use of this long distance service as Sanmuga goes on to mention. "I was in Manzanillo, Mexico last Christmas and my flight landed very late in the evening. Upon reaching the hotel I made a five minute phone call home to tell my family I had landed safely. That one three minute phone call ended up costing me over $20, which made me feel like I had been completely ripped off." The unlimited long distance service for travelers adds to an arsenal of telecom services that Callture provides including Toll Free Service and Virtual PBX. "We are providing quality telecom services at substantially lower prices than competitors here," added Sanmuga. "Sure, there are many firms advertising long distance services, but they can't provide it unlimited at such low prices." The service can be ordered online at www.inboundunlimited.com.

Below are some of the prime destination countries that Callture connects to:

ARGENTINA GERMANY PERU
AUSTRALIA IRELAND POLAND
BRAZIL ISRAEL PORTUGAL
CANADA ITALY ROMANIA
CHILE JAPAN SINGAPORE
CHINA LATVIA SPAIN
CHECH REPUBLIC MEXICO SWEDEN
DENMARK NETHERLANDS SWITZERLAND
FINLAND NORWAY UNITED KINGDOM
FRANCE PAKISTAN UNITED STATES